Case Studies – Redbox Studio

Jessica, a course creator based in New Zealand, came to Krista and Nic of Redbox Studio with a clear vision for what she wanted to teach — but no idea how to turn that expertise into an online business.

Like many first-time course creators, Jessica felt overwhelmed by the endless information online. She wasn’t tech savvy, didn’t know which course platform to choose and was worried about wasting money on the wrong tools or getting stuck trying to figure everything out herself. While she knew her course content inside out, she lacked the roadmap, systems and confidence needed to launch and sell it online.

In mid 2024, Jessica booked a consulting session with Redbox Studio — a session that ultimately gave her the clarity and direction she needed to move forward confidently. During the consultation, Krista and Nic helped her map out the right platform, website requirements and strategic roadmap for launching her course online. They also guided her through practical and cost-effective solutions for her domain, email and course delivery system.

Using the strategy and guidance from the deep-dive session, she filmed her own course videos and built her online course with a clear plan in place and launched her course at the end of 2024.

Gave Me Confidence To Move Forward

One of Jessica’s key priorities was creating a smooth and professional experience for her students. With the systems and recommendations provided during the consultation, she was able to create a user-friendly learning platform where students could log in, access lessons easily and replay content anytime through their own dashboards.

To support her implementation process, Redbox Studio also provided a detailed PDF summarizing the strategy, recommended tools and next steps — giving Jessica a practical roadmap she could revisit anytime she felt stuck.

“They didn’t just give advice — they actually helped me build something real that my students are using every day. I genuinely recommend them to anyone who has the expertise to teach but feels stuck on the tech side,” says Jessica.

Thriving Digital Course with Students and Affiliates

Today, Jessica has successfully built a thriving digital course business with more than 100 students enrolled. Around 10% of her students have gone on to start their own businesses based on the skills and knowledge she taught in the course.

Her course business has since grown into a 6-figure business, giving her both financial success and lifestyle freedom. Jessica is now location independent and, in her own words, has “tons of free time” compared to before. She has even turned some of her students into affiliates, creating an ecosystem where her learners also help promote and grow the course organically.

“I was new to all this online technology stuff, and I really appreciate that Krista and Nic helped me turn my idea into an actual vision I could launch. What I appreciate most is how they took my vision and made it functional for my students. Because of their suggestions, my students now have their own dashboard where they can log in and replay the lessons as many times as they want — that was a must-have for me. The website is genuinely user-friendly, not just for me but for the people actually using it,” Jessica concludes.

Jessica adds, “After the consultation, they put together a really clear PDF with suggestions and next steps. As someone new to tech, having everything documented in plain words was a game-changer. Instead of trying to remember what we talked about, I could just re-access the PDF anytime I felt stuck. It turned all those scattered ideas and platform options into something I could actually follow step-by-step. That documentation gave me so much confidence moving forward.”

They Were More Like Partners Than Consultants

She says that Redbox Studio weren’t typical consultants – she felt they were more like partners that cared about her digital course and its success. They didn’t just help her figure out the technology but they helped her think through “the students’ experiences, the cost-effective options, and even my long-term goal of collaborating with other brands. That level of investment is rare.”

What began as a consulting session became the catalyst for a scalable digital education business with real-world impact.

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Alex ChenDesign Lead