Ideas, tips and wisdom to help you in your marketing and business.
Thinking of designing your own website? Unless you are familiar with the web and its quirks, don’t design your own website. And if you think you can get your nephew or your neighbour’s daughter to get one done for you, think again. Would you entrust them to run your business?
Besides clients who email us, once in a while, we get friends who ask for help too. This week a copywriting question came in. A friend called Mich had asked if anyone could help her with the copywriting for her company profile. From experience, most people don’t know what copywriting is.
This week, a client asked us about pricing. As you can see, we don’t only design websites. We also help clients with their marketing challenges. That’s the value-add that you get from our 19 years of experience running our own website design and marketing business. Here’s her question: “I’ve changed
Once every 3 months, we gather entrepreneurs together and have an event called Marketing Mojo. It’s been 5 years now since we started this event and each time, we’re glad that smart entrepreneurs are taking the time to mix and mingle with each other in a supportive yet fun environment.
You have a website, so do others. But what makes other people’s websites so enticing and yours, so, well, boring? Maybe it’s time you took a long, hard look at your website and see if they fall into the dreaded *gasp* website sins! And if you spot some problems, get
Photo from Freepik Happy World Environment Day! If you own a business, did you know that you should bring more of Nature into your office? Because employees in offices with windows and plants were happier and more satisfied than those without. In our office, we have 7 potted plants of
Many business folks think that lowering prices is the only way to get more business and more customers. Well, think again. In many cases, price doesn’t even feature! One of the clearest examples I can think of is my neighbourhood wet market. We get our fresh vegetables from this particular
Have you tried Google searching your business only to notice that some of the information on Google My Business to be incorrect or missing? Or that the marker on the map indicating your company location is a little sesat? Did you also know that you can actually verify and edit
What’s in a domain name? Plenty if you have a website which you intend on promoting and marketing. Otherwise, who cares, right? A domain name, for the uninitiated, is the way you or your business is recognised online. It can be short or long and it helps people find you
Over the past few weeks, we’ve been approached by a few B2B companies in Penang to look at their websites. What is a B2B company? B2B stands for Business to Business which means a business that supplies products to another business. Example: a company selling flow meters to factories. Or
So you have a website up and running. Your products are all there. But how do you get the crowd to come by your website without advertising? Try running a contest! Yes, running a contest is one of the many ways you can draw the crowds in, especially if you
You’ve thought about it and you’re ready to go. You’re ready to give your business an online presence. You want your own website. That’s great but unless you are doing it yourself, you would be shopping for a website designer. Some people would design their own websites but most