Blog

Ideas, tips and wisdom to help you in your marketing and business. 

Comms Strategy for Your Website

If you have a website, you need to have a comms strategy in place. A comms strategy simply means a focused way of disseminating information or communication that is important to your customers and prospects. Most small businesses and even NGOs don’t have a communications department or even a communications

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Marketing Mojo #28 & Thanks For Being Part of our History

Yesterday’s Marketing Mojo was such a great ending to our 7 years of organising this event. It was also our 28th edition and it also proves that entrepreneurs in Penang are interested to discuss marketing and network with people of similar growth mindsets. Each quarter, we have presented topics that

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Last Call: Marketing Mojo

This is a final reminder and last call if you want to join us for Marketing Mojo happening this Wednesday 27 November 2019 at China House Cafe, Penang from 3pm to 6pm. It is also our LAST EVENT under this series which we have been organising for the past 7

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Business Review Questions For Entrepreneurs

As an entrepreneur directly involved in the business, have you thought about having a yearly review of your business? Most entrepreneurs don’t. Perhaps they don’t know how to conduct a yearly review or audit of how their business has been. Perhaps they know but don’t like the process of reviewing

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Speaking At GDG Georgetown

Nic and I will be both speaking at next month’s Google Developer Group’s BizFest and DevFest at TAR College, Penang. He will be speaking about entrepreneurship and yes you can play the Big Timer game he invented while I will be talking about how to leverage Google to market your

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The GodFather Offer

Marketing is about the right ask. It is not about selling anything – it is about ensuring the other person understands that you are giving him something that he wants. The reason I am saying this is that in terms of marketing, many people fall into 2 camps: the first

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Your Strategy For 2020

Hello everyone! We just completed our Marketing Mojo yesterday at China House Cafe and while it was a smaller group this round, we still had good fun! The food was great as always with lots of thumbs-up for the chocolate banana cake, lemon poppyseed cake and ginger cake besides the

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Make Your Website Work For You

If you want to know how to really use your website to bring you solid marketing results, then join us for Marketing Mojo next week.  Our Marketing Mojo happens next Wednesday, 25 Sept at China House Cafe, Penang (2:30pm to 6pm). Delicious refreshments and fun networking included.  Nic will explain: how your website

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Secrets of High-Quality Websites

Your prospects can immediately tell if you’re a reputable business by looking at your website. That’s why you must ensure that if you have a website, it has to be a high-quality, credible website will all the elements that project the best of your business.  Here’s what most prospects look

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Back from Hawaii & Singapore

It’s been rather quiet in this blog lately but it’s because I went off for a two-week leadership programme to Honolulu, USA. I’m proud that I was the only one selected from Malaysia and I got a full scholarship too. You can read all about it in my personal blog

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Join Us For The Website Edition

We concluded our Marketing Mojo #26 yesterday at China House Cafe where Nic spoke about the importance of strategic partnership and collaboration. In fact, if you’re a business owner, knowing how to partner up with other business owners is key. Good partners and collaborators will help you grow your business

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Collaboration Marketing To Grow Your Business

  If you want to grow and market your business, you have to start thinking about collaboration with other entrepreneurs. Otherwise, your business will always be stagnant. Collaboration allows you to expand your reach and sometimes, without incurring other costs. It provides you with additional resources and focuses you on

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