Blog

Ideas, tips and wisdom to help you in your marketing and business. 

Marketing Your Copywriting Business

“Where can I get copywriting jobs as a copywriter? What’s the best platform to list my services without having to pay?” Attract the business to you. But first, you need to do some prep work and build up your reputation and get reviews of your work. Find 3 small businesses

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How Do You Make Your Website SEO-Friendly?

An SEO-friendly website starts from its foundation and I don’t mean the platform although that is important too. These days with WordPress and Yoast and other SEO plugins that do most of the hard work for you, it is not that difficult to make your website SEO-friendly. What’s difficult is

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Increasing Engagement Rates on Your Website

I had answered this question on Quora and realized this would be helpful too to readers of our blog (yes, you). The question was: How do I increase engagement rates on my website? By engagement, I assume you want people to visit more than your Homepage and sign up for

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Birthday Month: Book Bundle Special

It’s Nic’s birthday month and we are doing a special book bundle sale! We’ve partnered up with Maresa Ng, a friend who is also an author and business coach based in KL to offer you a 3-book bundle (including our book, Web Wisdom) for a special price. But you have

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Online Selling Strategies You Should Know

Did you know that pre-ordering is a strategy for online selling? It means you accept the buyer’s payment first before your product is ready to be shipped. You can accept a deposit or you can take full payment. This helps you ensure ordered products don’t sit around in your warehouse

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27 March Marketing Mojo: E-commerce Edition

This month, we are back again with our Marketing Mojo event and if you’re interested in selling online or going online, make sure you join us on 27 March at China House Cafe. As Jack Ma of Ali Baba says, if you don’t go digital, you’ll have more challenges in

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Ecommerce in 2019: How It Affects Your Business

It’s estimated that Internet penetration by 2020 will be 62% or 360 million users in Asia and Asia also has the added advantage of a younger population with a growing disposable income. According to this article,  Southeast Asians have some interesting habits when it comes to shopping online: they spend

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Marketing Video, As Promised

Happy Chinese New Year everyone! We will be closed from 4 to 13 February – yes, a long break for us as we’ve just completed a few website projects and need a good break! This year we are spending CNY in Kuching which is Nic’s hometown. Although we are going

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Your Strategy Is In Your FAQ

Do you have an FAQ page in your website? If you have one, take a good look and read through the questions. Does your FAQ make sense or is it just a collection of random questions and answers? Why do you have an FAQ page? Did your web designer suggest

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Merry Christmas & Don’t Forget The Deal

Merry Christmas everyone! We’ve been busy these few weeks with a few new website projects as it seems everyone wants their website launched or ready by the New Year! The New Year is definitely a good time to work on launching new businesses as well as new websites to go

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Win Maresa Ng’s Book in Our Giveaway

When I was in KL a few months ago, I went to visit Maresa Ng, a long-time friend of mine. She is a business coach, author and entrepreneur and we get on rather well as we share the same ideas about entrepreneurship and life. When I told her that we

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