Blog
Ideas, tips and wisdom to help you in your marketing and business.
Make Your Website Work For You
If you want to know how to really use your website to bring you solid marketing results, then join us for Marketing Mojo next week. Our Marketing Mojo happens next Wednesday, 25 Sept at China House Cafe, Penang (2:30pm to 6pm). Delicious refreshments and fun networking included. Nic will explain: how your website
Secrets of High-Quality Websites
Your prospects can immediately tell if you’re a reputable business by looking at your website. That’s why you must ensure that if you have a website, it has to be a high-quality, credible website will all the elements that project the best of your business. Here’s what most prospects look
Back from Hawaii & Singapore
It’s been rather quiet in this blog lately but it’s because I went off for a two-week leadership programme to Honolulu, USA. I’m proud that I was the only one selected from Malaysia and I got a full scholarship too. You can read all about it in my personal blog
Join Us For The Website Edition
We concluded our Marketing Mojo #26 yesterday at China House Cafe where Nic spoke about the importance of strategic partnership and collaboration. In fact, if you’re a business owner, knowing how to partner up with other business owners is key. Good partners and collaborators will help you grow your business
Collaboration Marketing To Grow Your Business
If you want to grow and market your business, you have to start thinking about collaboration with other entrepreneurs. Otherwise, your business will always be stagnant. Collaboration allows you to expand your reach and sometimes, without incurring other costs. It provides you with additional resources and focuses you on
Marketing Your Copywriting Business
“Where can I get copywriting jobs as a copywriter? What’s the best platform to list my services without having to pay?” Attract the business to you. But first, you need to do some prep work and build up your reputation and get reviews of your work. Find 3 small businesses
How Do You Make Your Website SEO-Friendly?
An SEO-friendly website starts from its foundation and I don’t mean the platform although that is important too. These days with WordPress and Yoast and other SEO plugins that do most of the hard work for you, it is not that difficult to make your website SEO-friendly. What’s difficult is
Increasing Engagement Rates on Your Website
I had answered this question on Quora and realized this would be helpful too to readers of our blog (yes, you). The question was: How do I increase engagement rates on my website? By engagement, I assume you want people to visit more than your Homepage and sign up for
Birthday Month: Book Bundle Special
It’s Nic’s birthday month and we are doing a special book bundle sale! We’ve partnered up with Maresa Ng, a friend who is also an author and business coach based in KL to offer you a 3-book bundle (including our book, Web Wisdom) for a special price. But you have
Online Selling Strategies You Should Know
Did you know that pre-ordering is a strategy for online selling? It means you accept the buyer’s payment first before your product is ready to be shipped. You can accept a deposit or you can take full payment. This helps you ensure ordered products don’t sit around in your warehouse
27 March Marketing Mojo: E-commerce Edition
This month, we are back again with our Marketing Mojo event and if you’re interested in selling online or going online, make sure you join us on 27 March at China House Cafe. As Jack Ma of Ali Baba says, if you don’t go digital, you’ll have more challenges in
Ecommerce in 2019: How It Affects Your Business
It’s estimated that Internet penetration by 2020 will be 62% or 360 million users in Asia and Asia also has the added advantage of a younger population with a growing disposable income. According to this article, Southeast Asians have some interesting habits when it comes to shopping online: they spend