Blog

Ideas, tips and wisdom to help you in your marketing and business. 

Your Strategy Is In Your FAQ

Do you have an FAQ page in your website? If you have one, take a good look and read through the questions. Does your FAQ make sense or is it just a collection of random questions and answers? Why do you have an FAQ page? Did your web designer suggest

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Merry Christmas & Don’t Forget The Deal

Merry Christmas everyone! We’ve been busy these few weeks with a few new website projects as it seems everyone wants their website launched or ready by the New Year! The New Year is definitely a good time to work on launching new businesses as well as new websites to go

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Win Maresa Ng’s Book in Our Giveaway

When I was in KL a few months ago, I went to visit Maresa Ng, a long-time friend of mine. She is a business coach, author and entrepreneur and we get on rather well as we share the same ideas about entrepreneurship and life. When I told her that we

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Marketing Mojo Gold Ticket Deal Until 28 Dec!

UPDATE: Our Early Bird Promo has ended but you can still get the Gold Ticket Promo – 4 tickets for RM300, valid until 28 Dec 2018. After 28 Dec,  bundled tickets will not be sold any more and you will need to buy individual tickets for 2019’s Marketing Mojo sessions.

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What To Do When You Face An Online Crisis

If you remember, we were trolled on Low Yat which is an online public forum. But that’s business. No matter how kind or considerate one is, there’s bound to be someone out there who is dissatisfied. You can’t please everyone and we learnt the hard way! It was a crisis all

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Where Is The Money?

Marketing Mojo concluded last week and as always, Nic and I look forward to meeting the entrepreneurs who turn up. Granted, many are returnees meaning they’ve bought all 4 tickets for our 4 sessions of Marketing Mojo this year but a number of people who have heard about our marketing

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Join Me at Startup Weekend George Town

Last month, I was involved as one of the judges in a business pitching competition at KDU University College. It was an internal business competition but many of the teams needed more polishing in terms of ideas and feasibility. Richard (far left in photo above) who was my fellow judge

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Can Prospects Find Your Website Without Advertising?

As marketers, we subscribe to a lot of emails and newsletters. One of them is from Facebook IQ. Facebook IQ is for advertisers as it helps to give them insights about Facebook advertising. To us, Facebook IQ is a persuasion channel to continue reminding us all that we need to

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How Do You Attract Customers You Desire?

When you first start out in business, you believe everyone is your customer. Everyone who has the capability to buy what you offer is a customer, right? Unfortunately, this fallacy affects a lot of entrepreneurs, even those who have been in business for more than 3 years. As we work

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What Happens If I Decide To Close My Website?

  This week’s website question is interesting. Someone asked: “What happens if you, having had a website for 10 years, suddenly decide to close it all down?” First of all, if you have had a website for 10 years and it is working well for you, there is no reason

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NGO Website Copywriting Makeover

Recently we’ve been asked by NGOs (that’s non-government organisations) to redesign their websites. NGOs are in a tricky place. They’re not business entities BUT they do a lot of work which benefits the community. But most NGOs I know think and act like NGOs. NGOs have a role in our community. They

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Redbox Studio Is A Con Job?

Nic and I have been called many things in our lives but recently, we found out someone out there has been posting on LowYat.net and calling us professional cons! And this person kept copying and pasting the same message into different Low Yat forum topic categories (from web design threads

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