Once every 3 months, we gather entrepreneurs together and have an event called Marketing Mojo.
It’s been 5 years now since we started this event and each time, we’re glad that smart entrepreneurs are taking the time to mix and mingle with each other in a supportive yet fun environment. On top of that, Nic shares his insights on marketing that works for small businesses and service businesses.
In Penang, it can be challenging to find entrepreneur groups that are about real learning. Most times, it is casual networking and sometimes, the people you meet may not even be entrepreneurs or business owners.
I’ve been to events where the people I meet are sales executives or marketing executives. I’ve nothing against them of course but when an event is marketed as attended by business owners, it has to have business owners.
We’ve seen collaborations and friendships develop in our Marketing Mojo over the years.
One of the reasons we hold this at China House Cafe is that it’s a little bit funky, a little bit unusual and totally non-business like!
This allows our attendees (whom we call Mojoers) to let their hair down and relax. People who are in a trustworthy environment are more willing to share and open up.
Most of our regular attendees love meeting each other again after 3 months. It’s like seeing old friends but these friends share the same business challenges as you and everyone’s at Mojo to learn, unlearn and find new ways to market or position their businesses.
That said, we would say it’s not a walk in the park getting a bunch of 20 – 25 business owners into a room on a Wednesday afternoon.
But our aim is to create an environment for people who are willing to go that extra mile for their business. Starting a business is hard enough but if you’re all alone and have no one to discuss your marketing/business issues, it gets harder.
And you might even give up. So many business owners have done that but if you had a group to talk to, a friend in the business who can give you advice and support and even encouragement in the darkest of your days, wouldn’t that help you remember why you started your business in the first place?
That’s what we try to do with our Marketing Mojo. It’s a safe space for entrepreneurs to share the tough moments in business. We may not have all the answers but we can definitely trigger you to think about marketing. Marketing is always the answer to a business issue and good marketing can sometimes just be about learning from others’ experiences.
But is it hard organizing events in Penang? You bet it is.
Our aim is to get people who want to learn, willing to share, willing to open up and more. You need to be a business owner (doesn’t matter if you’ve just started your business and still a little unsure of yourself) and you need to be able to free up 3 hours of your time every 3 months to attend Marketing Mojo.
If you fit this bill, join us for our 14 September Marketing Mojo before they’re all sold out.
>>>Grab your tickets here.<<<