Doumugong, Taoism & Vegetarianism in Penang

Yesterday was the start of the 9 days of vegetarianism for Taoists in Penang who observe the Nine Emperor God Festival.

Culturally, it is a rich display of traditions. For local people, this is the time to “cleanse” oneself  and be a vegetarian for the next 9 days.

We thought it’d be fun to revisit a blog post we wrote about the Doumugong Temple in Macallum Street Ghaut. We visited the temple for work (yes!) because the temple committee needed a website to inform visitors about its yearly activities.

If you visit nightly starting this week, you will experience different aspects of the festival from watching the mediums go into a trance, watch them play with heated iron balls, dip their hands into boiling oil and more.

Here’s the blog post to find out more about this resplendent temple facing the sea (or Straits of Malacca).

You see, whenever we are commissioned to design a website, we learn everything we can about the client (in this case, it’s the temple and its traditions).

We need to learn and understand all about the client before we even think of the website.

Only with in-depth research and looking through the visitor’s eyes can we go about creating a website that is user-friendly, easy to navigate and ranks well in search engines (the website is on the first page of Google, on the first position when you google “doumugong”). This is why our websites are priced at a premium.

Here’s the website that we built for this temple.

Unlike most temple websites which are fully in Mandarin, we realized the festival is as much a tourist attraction as it is a tradition.

That is why we researched and wrote up an English section for those who don’t read Mandarin as we noticed that this festival attracts a lot of Caucasians who have never seen such display of devotion and practices.

For the first-time visitor, the temple and its nightly activities and programmes are interesting especially if you can get a local to explain the practices to you. It’s also a place where you can be happily snapping away with your camera so don’t miss this once-a-year cultural experience!





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