You know that there aren’t many secrets in today’s Internet world despite what those Internet gurus are saying.
Actually anything we consider “new” today has been used a long time ago.
Even in the online world.
What you see today online is just a re-discovery of what has come before.
Anyway, below is an excellent guide to understanding content marketing, what it is and why it is ultimately the way of the future. If you’re still hung up about SEO and what-not, it’s time to take a break and look at what’s really going on.
This is simply a must-read for any business owner who is dead serious about winning over the competition.
Let your competition fight over the stupid things. You, on the other hand, have better things to plan and do.
As we often advise our clients, content marketing is truly the only way to get rock solid leverage.