Cutting Out Crap Online

Let me say this clear and loud: I despise websites which copy content from article directories or get cheap writers to write a bunch of low-quality articles and use them so that they can earn money from the advertisement links peppered all over the websites.

So that is why I’m quite pleased that Google is going all out to make sure content farms (yup, these are what the websites are called) do not rank the same as real websites which produce their own informative and useful content.

A few years ago, some smart-ass Internet “guru” (I hate the term guru!) showed onstage live how he copied content off Amazon; he taught seminar participants how to do this so that they didn’t have to produce their own content! I mean, it was the lowest of the low but hey, when it comes to money, some people are desperate and can get pretty dirty!

So yeah, we definitely welcome Google’s method of clearing the Internet from cheap, junk information and provide quality information at each search session. You can get the news of how this works and how it came about from the official Google Blog.

The blog says: “…launched a redesigned document-level classifier that makes it harder for spammy on-page content to rank highly. The new classifier is better at detecting spam on individual web pages, e.g., repeated spammy words—the sort of phrases you tend to see in junky, automated, self-promoting blog comments.”

You know that sort of websites – the ones which keep repeating a particular keyword over and over! It makes no sense to the human readers; it just wants to trick Google into indexing the site. I am so glad Google isn’t stupid.

They’ve also shifted to target content farms – sites which have low quality content.

I say, hurray to that!

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