Do We Market Honestly Or Do We Lie?

Do we market honestly or do we lie and manipulate? Sometimes, I think Seth Godin is right – perhaps all marketers are liars. That’s why most think that an honest business is an oxymoron. I started thinking about this after I got back from a series of talks I attended … Read more

Slicing Like a Samurai

I didn’t know there were names to the methods I was using all this while but 2 Sundays ago, I tagged along with Nic to an afternoon of sudoku enlightenment organised by the Malaysian Sudoku Society and Mensa Penang. (Nic’s with Mensa Penang as a Committee Member and he had … Read more