That Bittersweet Top Ranking

Talking to people, especially clients, can be very enlightening. If you are in business, you must get out there and like the Americans say, ‘press the flesh’. Go network but more importantly, go talk to people to find out what they think.

Last week, we met with a potential client – let’s call her Diana. Now Diana runs a family business dealing with plastic products. She has big hopes for her business and wants to enter the Chinese market soon.

The first thing she said was, “I want my website to be on the first page of Google.”

Now we get asked this a lot. No, I mean, REALLY A LOT.

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