Tag Archives: Writing Tips

Why This Appeal Email Failed

Do you know why half of the emails (OK, maybe more than half – maybe 99%) of emails sent out from charity bodies or NGOs get deleted even before they get forwarded?

Reasons People Don’t Read Your Emails
It’s because (drum roll people and let’s get the answers):
…they’re badly written.
…the emails are a [...]

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Get Inside A Writer’s Mind

If you’ve always wanted to write that bestselling novel, this is probably the best place to get to.
Robert‘s been a longtime client of ours and he is the author of Tropical Affairs as well as Lovers & Strangers Revisited, both containing stories of his adventures living in Malaysia for the past 20 odd years. [...]

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My Big Fat Writing Secret – Revealed!

Last month I shared about 5 tips you can use to jazz up your writing.
Today, I am sharing with you one, yes, just one solid tip that gets me writing even when I am sometimes maimed by writer’s block.
Sometimes, 1 tip is all you need.
I’ve used this on myself so I know it works. (By [...]

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What Makes A Good Writer?

It’s easy to write.
It’s tough to write well.
That I’ve realized over the years especially over dinner conversations with friends and business clients.
Especially when they realize I started out as a copywriter.
I started out working with a small advertising firm by a stroke of genuine luck – you could call it being at the right place [...]

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