Do you know why half of the emails (OK, maybe more than half – maybe 99%) of emails sent out from charity bodies or NGOs get deleted even before they get forwarded? Reasons People Don’t Read Your Emails It’s because (drum roll people and let’s get the answers): …they’re badly written. …the emails are a [...]
Gobsmacked!
I’ve always been awed by how fast and furious Korean skincare and cosmetic brands infiltrate our Malaysian shores. It started with the BB Cream craze and I think the “madly in love with all things Korean” have yet to abate. Once in a while, my cousin and I would go makeup shopping. Top of her [...]
Didn’t Want To Do Stock Checking – That’s How We Started
Last week, I had the opportunity to share about our entrepreneurial journey at Sembang-sembang (which means Casual Conversations) with a group of ladies. Sembang-sembang is a monthly networking session for women entrepreneurs and women wanting to go into business. This event, although held for the first time in Penang, has been held for sometime now [...]
How Do I Promote My Book Online?
A friend emailed me just this week asking for help. You see, she publishes books and wants to know how she can use her website or any online marketing strategy to help her market the books. Samantha asks (and this is a perennial question) “how does one get ranked well in search engines?” She believes [...]
Join Us For Penang’s 1st Ever Edition of Sembang-sembang
If you’re free tomorrow (4 May) 3pm onwards, come join Krista in an event called Sembang Sembang (or “Casual Conversations”). It’s happening at Anjung Budi, USM – a lovely outdoor cafe area under beautiful rain trees which USM is famed for. Krista has been invited as one of the panellists to share for this event. [...]
Website Case Study: How To Sell At Higher Prices & Still Win Customers
In these case studies, we will show you how you can amplify your business and create instant credibility online. In this particular case, this client sells at a higher price and still wins customers. How did we do it? Read on… They Had Some Marketing Challenges When Adventist Vision Centre approached us, they told us [...]
Website Case Study: How A Reflexology Business Uses Its Website To Get More Business
Starting this month, we will be running a series of case studies to profile our clients. In the process, you’ll be able to learn how we work and why we do the things we do. As we’ve been in the web design and web marketing business for 13 years, we’ve done website redesigns and website [...]
James, Hong Kong & The Bear
Hong Kong was exciting and this time around, since we knew the districts quite well, we did a lot more leisurely exploring (besides taking in the Online Information Asia Pacific Conference on the 24th March). One of the good things as business people is that we get to pack in both business and leisure activities [...]
Hey I Can See My Place From Here
Friday was an unbelievably busy day for us. We had a meeting with a client (actually their entire marketing team) for a new website development project over in Prai. For us, developing a new website often means having discussions with the marketing department people because let’s face it, a website is a marketing tool. It [...]
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Chad: Having tried working at home on a few occasions, I...
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krista: Hi Paul: I believe it is 137 hours a month. If you...