From Technology To Food

Last week we were pretty caught up with a number of items – among them was putting the finishing touches to a new client’s website. His company is exhibiting at CeBIT in Hannover, Germany this week. It is a big deal as CeBIT brings together the best of the best in the digital world from [...]

Read full story Comments { 0 }

Asking The Most Important Question in Marketing

I posted a status update on our Facebook page recently which went like this: When you write (especially copy for marketing), always ask yourself: who am I targeting? Writing without a target in mind is like driving a car to nowhere. Many a time people are so excited about targeting everyone that they eventually reach [...]

Read full story Comments { 0 }

What Makes A Website Look Horrible….

What makes a website horrible or cheap or tacky? We’ll tell you. Over the years, we’ve seen some truly cheap and bad website designs. Here’s a list of what NOT to do when you are thinking of getting your website designed. 1. Advertising We still don’t get it why perfectly sustainable businesses need to insert [...]

Read full story Comments { 0 }

Robert Makes The News Again

Robert has been our website client for yonks now and he’s truly a prolific and dedicated writer. He’s one of those people who can set aside daily stuff, lock himself up and write! Robert just shared something exciting with us just this week – his new book called “Spirit of Malaysia” will be hitting the [...]

Read full story Comments { 0 }

Kung Hei Fatt Choy!

Gong Xi Fa Cai to you! We’re finishing up whatever web design projects we have today before we take a one-week break for the Chinese New Year holidays, starting tomorrow. We will resume work on 7 February which is next Monday. The Year of the Tiger was full of exciting projects and possibilities for us [...]

Read full story Comments { 0 }

Looking Out for Interns & More

It’s been a bit crazy here in our studio but our aim is to get all the needed work done before we take a long break during Chinese New Year. January always feels rather rushed and hurried. Nic’s starting his free workshop series again, after a short break last December. He has been giving one [...]

Read full story Comments { 0 }

Your Website Kaizen

How often do you look at your own website? Once a week? Once a month? Once a year? We look at our website at least twice a week. We’re not narcisistic; we look at our website so we can continually improve our marketing tool. If you don’t sharpen your own tool, who’s going to do [...]

Read full story Comments { 0 }

Where Do They Come From?

If you have a website, you should know where your website visitors are coming from and what they do on your website. These data should be available to you easily as numbers and statistics. We love using Google Analytics for our clients’ websites – it’s third party and transparent. Plus clients can have the option [...]

Read full story Comments { 0 }

Here’s To 2011…Press To Pause!

It’s incredible how fast the year has flown. How has it been for you? Have you achieved your goals in 2010? Which ones have you been most proud of? It’s normal to get a little pensive, even reflective as the year closes. I get a little sentimental too as the year wraps up. We’ve always [...]

Read full story Comments { 0 }

Ever Walked Away From Money?

Have you ever walked away from a potential business? Said no to someone who was eager and ready to be your customer? And why did you do that? Aren’t all customers the same? It’s money really when you think of it. And why say no to cold hard cash? Because we have principles. Because when [...]

Read full story Comments { 0 }